Akoo has provided for some time entertainment programming on Akoo Pavilion, series of side-by-side flat screens in local malls and college campuses across the country. The next step was to build a more interactive viewing experience, and VOKAL was there to create that experience in the mobile world.
Extensive discovery sessions led us to an iPhone and Android app that allows users to interact with Akoo Pavilion screens in a fun, dynamic way that matches the youthful energy of Akoo’s brand. Users can help choose the next video from Akoo’s catalogue or from their iTunes library or discover new favorite artists. Users can also unlock deals from the Akoo Pavilion location, giving them a reason to come back to the app again and again.
The Akoo mobile app enriches the Akoo experience by giving users the ability to actively participate with their smart phones. Working with VOKAL helped Akoo build brand awareness, create intent and drive transaction.
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